Celebrating Halloween for three years in a row, GotMilk wanted to focus their message on bone health. The program was a huge success. It more than doubled sales in the flavored milk category to 9 million.
The Official Drink of Halloween
Celebrating Halloween for three years in a row, GotMilk wanted to focus their message on bone health. The program was a huge success. It more than doubled sales in the flavored milk category to 9 million.